– Video marketing

Why create corporate videos and how to create these videos? These are the two fundamental issues that a company must ask and face to make effective videos Nowadays video is the most effective communication tool that the web makes available to companies and therefore it becomes necessary to know how to exploit it in the way correct

When we talk about storytelling, for example, we talk about an effective tool because makes a company and its values ​​empathic However, these values ​​must first be defined, identified and studied in the correct way In Siglacom, the strategic team and the movie team collaborate to accompany the entrepreneur in all the phases of the creation of a video: from the choice of the typology, be it storytelling, case history or videopillola, up to the choice of the communicative tone to be used inside of video and proxemics Finally the work is concluded from the technical point of view, with the post production and the choice of the soundtrack or even of its composition

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